Rosetta general business PLC Head quartered in Addis Ababa, Ethiopia is a well-established private company owned by Mr. Tewodrose Shiferaw, a member of the diaspora with a fervent desire to support the continued growth of Ethiopia. Rosetta is currently engaged in real estate development, Import and Export Trading (Supply chain management of agricultural commodities), Hotel and Residential Apartment, Media and Communication, and the Coffee Shop.
Rosetta General Business PLC is established in June/2008 with initial capacity of 100 million birr. Mr. Tewodrose Shiferaw is a highly regarded business man who is recognized by H.E prime minster Hailemariam Desalegn for his contribution towards supporting the economic growth of the country.
Rosetta Head office is located around Rwanda at the capital city, Addis Ababa. A B+G+7 Rosetta building lies on a land of 614 square meters with a convenient location to the airport and the main road.
Our customers receive the benefit of Rosetta over eight years of experience, vast network of operations in all parts of the country. Rosetta renowned business reputation ensures that they receive the best quality products at the most competitive prices. Constantly adapting to customer requirements the experienced team members are well known for their customer service. Rosetta general business Plc focuses on maintaining relationships and creating value for business partners.
Vision and Mission
Vision: to create and inspiring, first class construction and hospitality company that delivers “Excellence Beyond Expectations”
Mission: to win the trust of clients; to establish a close relationship and through understanding of their needs; the professional management of this needs; to engage the best skill to deliver the higher standard of quality and the on time,on budget delivery of all projects.
It is the surest way of continuing to deliver “Excellence Beyond Expectation”
When Mr. Tewodros Shiferaw want to start up Rosetta General Business PLC, his vision was to provide the very best service and technology in Ethiopia, to accomplish this he assembled an expert team that is distinguished by their dedication to client satisfaction and beyond.
Today the company’s common goal remains clear: offer the resources of largest general contractors, and the personal touch of the very smallest. From the top company officials to each employees on the field, responding to clients’ needs is a 24 hour responsibility.
All Rosetta projects are managed and delivered to the highest standard of quality. We approach each projects with a cooperative mindset, working with clients, architects, engineers, suppliers and subcontractors towards a common goal of excellence in project delivery.
Our diverse construction portfolio of 7+ years and specialized construction groups, including licensed engineers, certified personnel, skilled and trained employees in all areas of construction, heavy equipment and highly skilled machinery operators, as well as highly experienced management and administrative team ensure that each project is matched with the appropriate resources and expertise. Through technical skill, preconstruction know how, and self-performance capability, we anticipate the project challenges and develop solutions that meet client’s objectives and deliver “excellence beyond expectation”.
Since its inception, Rosetta has been recognized for its emphasis on excellence in quality, service, delivery, value, sustainability, team work and safety. A testament to Rosetta’s work and focus on excellence is the number of clients that have repeatedly returned, representing more than 80% of our work.
We are an entrepreneurial firm, flat and non-hierarchical, that emphasizes team work, innovation and the creation of real value. We built facilities to solve your problems; we sue the creativity and knowledge of our entire firm to construct singular buildings of our highest quality, and most importantly we give our clients peace of mind that their project will be completed the way it is planned.
For us a project is considered a success only if we have earned your respect. To us, the ultimate recognition will always be the appreciation our clients express for work we deliver.
We are engaged in:-
- Real Estate Development
- Hotel and Residential Apartments
- Import and export Trading (Supply chain management of agricultural commodities)
- Media and communication
Excellence in quality
At Rosetta our quality approach is designed to achieve excellence. As each phase of a project is completed, it is reviewed by key team members of the project and as to be signed of before work can commence on the next phase. This ensure that problems are dealt with as the project progresses, reducing and solving situations at a punch-list-period and achieving an excellent completion.
Our pre construction involvement early in the life of a project ensures that we share quality planning with the whole team prior to construction, reviewing potential challenges and proactively managing them.
Excellence in delivery
Our whole approach from our early involvement in the preconstruction phase of a project, the way that we approach the procurement of the job, the logistics, the site set-up, and the on-going management of the project is designed to ensure excellence in project delivery. The tools we employ and the process we use are designed to achieve our goal. Our people are supported and trained to fulfill excellence, supported by processes that are designed to endure what we have up-to-the-minute knowledge, online project controls and giving clients instant access to data and knowledge we jointly share to stay ahead of the issues and avoid undesired situations. All our projects benefit from high speed broadband links to allow sharing of data such as schedule, RFI, submittals, logistics, suppliers, or any other real time need.
Excellence in sustainability
Suitability has been part of Rosetta’s practice and principles since its inception, even when the concept was not part of the energy police of major multinationals. Rosetta has always recommended sustainable practices as well as energy safe and cost effective equipment, technology and materials in all its projects. We plan our work and the management of our projects to ensure that all we do is well balanced with the environment.
Our site set up, use of re-cycled materials, waste management refurbishment and care of our construction equipment, the preconstruction analysis of ecological effect, collaboration with suppliers, clients and designers, and our certified team come together to ensure that the use of materials and building methodologies are all in line with internationally established suitability guidelines.
Rosetta always helps the communities neighboring the projects we work. We look for opportunities to help different organizations with resources helping in the remodeling and improvement of facilities, with materials and equipment and with monetary donations. All our employees from the executive team, to project management and to project craft get involved, hands-on, in different activities to help the sectors of the community in need.
The company also takes responsibility of helping the society in improving their lifestyle and protecting of their culture.
Rosetta’s pre construction services help us and our clients to work together to ensure that what is planned can definitely be built at the right price, on time and to the highest quality. The way we do is by getting closely involved at a very early stage.
The earlier the better, in order to maximize the planning and ensure the cost, schedules are determined and agreed prior to the commitment to start. Rosetta’s estimating team establishes budgets and true cost based on historical and current market conditions complimented by state-of-art estimating system. Realistic schedules are established by drawing from real world experience.
Service include :-
- Early consultancy
- Conceptual estimating and budget development
- Value engineering
- Constructability views
- Procurement strategy
- Project phasing
- Schedule development
- Green construction
Rosetta prides itself on excellent management and leadership through every facet of the project to completion. Our approach is collaborative, working in partnership with our clients, owners, designers, and subcontractors to deliver successful projects.
- Cost monitoring and control
- Schedule development and control
- Sub-contractor management
- Field engineering and site management
- High culture of safety
- Shop drawing and material submittal review
- Change management
- Quality control
- Self performed work capabilities
Design & Build
The Rosetta Design & Build Team forms a partnership with the owner’s requirements. This team packages all design permitting, construction and coordination aspects in to a single, seamless package for the successful completion of the project.
- Value engineering
Self perform trade work
Rosetta has a highly experienced and well-trained staff and crews for site layout, Structural concrete work, re-bar placement, forming, placing and finishing, supported by our own comprehensive range of high quality concrete finishing equipment.
- Structural walls
- Certified to work in flat and super flat concrete floors
- Masonry block work
- Post-Tension systems
- Heavy concrete
A total commitment to excellence in safety
Rosetta is committed to developing and fostering a culture that is designed to achieve the highest environmental health and safety standards.
Our employees are considered our most valuable asset, therefore, safety is not just a program; it is our culture. We develop and maintain safety and environmental methodology and utilize new procedure to meet the needs of the industry and our workforce.
Protecting workers, customers, partner, and the general public is of utmost importance to Rosetta. Therefore, we hold safety and the protection of our environment as one of our core VALUES.
This is part of our mission for business success.
A standard reflected by the praise and support that has come from Rosetta clients, many whom are major global brands with rigorous and demanding standards. Rosetta’s collaborative approach helps ensure that those standards are met.
Rosetta Media and Communication
Rosetta General Business PLC also owns the privately owned Entertainment TV channel which operates in Ethiopia, Nahoo TV, on its head Quarter Rosetta building at Rwanda Street.
Bole Sub City Woreda 02/ House No.504